Spotify was no longer all about music, it was about people.
From the beginning, IKEA’s vision has been to “create a better everyday life for the many people” and this is reflected in every part of their business model
Think you can launch a website and then its job done? Errrrrr, nope! Those babies take constant upkeep, maintenance, love and care, much like a small furry pet…or a beloved pot plant.
Instagram Stories. Snapchat. Periscope. Youtube. Vimeo. Vine (RIP…although, V2 anyone!?). Even Facebook has integrated video banners into its pages.
No, we’re not talking about Tinder or Bumble here, although keeping your brand consistent and concise on all digital channels could be likened to maintaining a dating profile.
Okay, so this is going to be bit of a technical post (brace yourselves!)
On our daily appreciation of all things brand, we’ve started to collect snippets from some very special companies…
If you’re not particularly savvy on contemporary acronyms or a big fan of the TV Show Jersey Shore, then you probably have no idea what ‘DTF’ means and we suggest that you refer to Urban Dictionary…